Bespoke Cake Brand, Hamilton
Bakery
ActiveFood & BeverageWaikatoB2C
Brief
- Well-known Hamilton cake brand specialising in bespoke buttercream cakes, cupcakes and dessert treats
- Strong visual identity with an engaged following of over 11,000 on Instagram plus a Shopify website
- Made-to-order model supporting delivery, website sales, efficient production and low waste
- Operates from fitted premises with a separate customer pick-up area
- Lean owner-operator model; suits a hands-on baker or creative entrepreneur acquiring an established brand
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