Online Athleisure Fashion Brand
Apparel Retail
ActiveRetailB2C
Brief
Online direct-to-consumer athleisure fashion brand selling versatile women's clothing designed to transition from casual to corporate wear. Operates a sustainability-focused, ethically produced range through manufacturing partners holding recognised organic and recycled-content certifications, with an active social media presence across Instagram and Facebook. Fully location-independent e-commerce model with potential for expansion into international markets.
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